Wednesday, June 24, 2015

Billionaires Row Champagne Launches Distribution in South Africa



Billionaires Row Champagne launches in more than 30 new locations between Capetown and Johannesburg according to Best Dining List.

Billionaires Row Champagne announced the launch of its South African Venture after one year of seeking out the best partner to represent the brand within the region. Now Restaurants, Night Clubs, Venues and Resorts have all started pouring Billionaires Row during an extensive market test in 2014. Today Billionaires Row Executive Director, William Benson, stated that their South African partners, who are no strangers to the business of luxury brand development, have signed and committed to a five year deal that is unparalleled in the Champagne industry.

During the test Super Model Derryn Lester who was named to the 2015 Most Beautiful People, represented the Billionaires Row South Africa brand through a strategic campaign that was used to help establish the brand in Capetown and Johannesburg. "This Venture is quite unique. It is a key focal point for our operations throughout key markets in the African Continent.”

Billionaires Row Champagne US and South Africa will develop strategic relationships with celebrities and their charities to be acknowledged by the South African division. The brand has done extensive luxury events from Polo to the friars club & club liv Miami in the US and now plans to extend its brand by co-branding from MTV, Resorts to Fashion week in both Capetown and Johannesburg.

About the Champagne:

The Champagne Charles Mignon "Cuvée Billionaires Row" Brut Rosé Grand Cru will charm you with its shining color between grey and orange topped with very nice rings of fine bubbles.

On the nose, the Cuvée initially displays floral notes with a subtle rose’s fragrance. A pretty bouquet, very intense and complex with round mouth, lightly spicy, you can enjoy intense aromas where hazelnuts and subtle apricot dominate this Cuvée. This is very well balanced and distinguished Cuvée.

Composition:

Champagne Charles Mignon “Cuvée Billionaires Row” Brut Rosé Grand Cru is composed of 55% Pinot Noir and 45% Chardonnay for which we add 15% of Bouzy Rouge, a famous Pinot Noir in Bouzy village in the middle of Champagne. To obtain this fabulous Champagne, we select the Noblest grapes issued from « Grand Cru » Terroir profiting a more important aging in cellar from four to five years.

Billionaires Row: A Luxury Lifestyle Brand
billionairesrowsa.co.za
billionairesrow.com
Champagne@billionairesrow.com

No comments:

Post a Comment